SEND × ERP Fully Integrated: Say Goodbye to Cross‑System Switching – One‑Click Bulk Ordering!

Release time: 2026.09.07
Number of visits: 2

For most Amazon sellers, one of the most time‑consuming daily operations is switching back and forth between ERP systems and Seller Central to create shipments. It eats up time and opens the door to data entry errors. During peak‑season stocking, when multiple accounts and multiple SKUs are being managed simultaneously, efficiency directly determines whether you can secure shipping capacity.

Now, there’s an official solution.

01 SEND Officially Opens ERP API Direct Connection

Amazon SEND (Amazon Cross‑Border Carrier Partner Program) has officially opened its ERP API direct connection. Sellers can now place orders in bulk with one click, without the need to switch between multiple systems.

Two major domestic ERP systems – SellFox and LingXing – have both completed API integration with Amazon SEND and are now live.

02 How Does ERP Ordering Differ from Seller Central Ordering?

Both ERP systems use the standard Amazon Send to Amazon (STA) workflow to create SEND shipments. The basic packaging and warehouse splitting operations are fully compatible with standard FBA shipments. The core difference lies in the delivery service step – at the carrier selection page, simply check "Partner Carrier (SEND)."

For sellers, the biggest change is efficiency:

1. Bulk operations: Unified management of multiple accounts and stores, supporting batch shipment creation – significantly reducing repetitive work.

2. No cross‑system switching: Complete the entire process from packaging and warehouse splitting to order placement directly within the ERP – no more constant page‑switching.

3. Automatic data synchronization: Shipment data flows directly into the carrier’s system – no duplicate data entry required.

03 Full Ordering Process via SellFox and LingXing

SellFox ERP Ordering Process

Step 1: Select FBA
Log in to SellFox ERP and navigate to the FBA shipping module.

Step 2: Select Send to Amazon
Choose the Send to Amazon option.

Step 3: Confirm products and inventory
When confirming products and inventory, select "Package first, then split warehouses." Shipments must be from China to the US, and complete the phone number, postal code, and shipper name in the basic information.

Step 4: Package products
Proceed with normal packaging and fill in package details. If products are整装 (one SKU per box), the system can pull pre‑maintained box specifications for quick packaging completion.

Step 5: Select SEND shipping and carrier
When confirming shipping, select "SEND" as the delivery method, and choose carrier Amass / AMASS.

Step 6: Print labels
Download and print the shipment labels.

Step 7: Track logistics
Shipment tracking is available through the system.

LingXing ERP Ordering Process

Step 1: Select FBA
Click the FBA module in the left menu bar.

Step 2: FBA shipments
Under the "Shipments" section, find the FBA shipment entry.

Step 3: Select products to ship
Add products, set up the store, shipping address, and warehouse dispatch method.

Step 4: Package products
Choose the packaging method, and fill in box specifications, weight, and dimensions.

Step 5: Select SEND logistics and carrier
From the available list, select the SEND channel carrier Amass / AMASS – estimated freight already includes door‑to‑door pickup charges.

Step 6: Print labels
Download and print the box labels for this shipment.

Step 7: Track logistics
The SEND carrier will automatically return shipment tracking numbers.

04 What Official Benefits Can You Enjoy When Placing SEND Orders via ERP?

SEND shipments created through ERP enjoy the same full range of official benefits as those placed directly in Seller Central:

  • Improved inbound performance metrics
  • Substantial reduction in inbound defect fees
  • Priority inbounding for healthier inventory levels
  • Low‑inventory‑level fee exemption
  • Convenient, flexible, and efficient ordering
  • End‑to‑end shipment tracking with real‑time transparency
  • Stable fulfillment and competitive pricing

05 Amass – SEND Official Carrier with Direct Access from Both China and Vietnam

Amass is an Amazon SEND official carrier and the first Amazon‑certified SEND carrier in Vietnam. We uniquely offer “dual‑origin direct‑to‑US FBA” official head‑haul capability from both China and Vietnam.

Whether your goods are manufactured in China or Vietnam, you can select Amass (AMASS) directly from the SEND carrier list and enjoy officially certified head‑haul services.

The full integration of SEND × ERP means Amazon sellers can finally complete their entire head‑haul logistics workflow within the ERP they already use daily – no more switching between systems, and no more performance deductions caused by data entry errors.

Use a definitive official channel to hedge against peak‑season uncertainties.

📞 For specific quotes or operational procedures, please contact your Amass sales representative. You can also log in to SellFox or LingXing and select [AMASS] from the SEND carrier list to get started.

Efficient logistics for global expansion – choose Amass.

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